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  • AUTOCONTRASTE |

    Join the Movement to Kick Big Soda Out of Sport

    July 19, 2024

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    Colansa supports the petition to the International Olympics Committee (IOC) to end Coca-Cola’s sponsorship deal and to only commit to partnerships that align with Olympic values. 

    Read the full petition here.

    Big Soda sponsors our top sports tournaments, teams and athletes so we associate its sugary drinks with exhilarating sporting moments and beloved athletes. In reality, its sugary drinks are harming the health of people and our planet.

    Coca-Cola, one of the largest soda companies in the world, is the longest-running partner of the International Olympic Committee (IOC), sponsoring every Olympic tournament since 1928.  The IOC’s association with Coca-Cola is undermining its noble vision to use sports to build a better world.

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